Lost Imagination Studios × MS Views and News

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Alex Rodriguez of Lost Imagination Studios on HyperPress™

From a 30% GTmetrix performance score to a perfect 100 — measured three days apart.


Alex Rodriguez runs Lost Imagination Studios, a design and development agency. When your business is building websites for clients, recommending a host is putting your own reputation on the line. For MS Views and News — a 501(c)(3) nonprofit serving the multiple sclerosis community with education, events and support resources — Alex brought the site to HyperPress™.

The Challenge

The site had everything a busy nonprofit accumulates: rich media, an events calendar, community integrations — and the performance bill that comes with them. Pages weighed 22.3MB across 166 requests. Largest Contentful Paint took 3.3 seconds, the main thread blocked for a full second, and the layout visibly shifted as it loaded. For an audience that includes people navigating with assistive technology and mobility challenges, a heavy, unstable page isn’t just slow — it’s a barrier.

Approach

We migrated the site to HyperPress™ with zero downtime, then went to work on the payload: server-level caching and optimization, image and font compression, and stripping the dead weight — 22.3MB became 1.96MB, and 166 requests became 22. From there, HyperPress™ does what it always does: fully managed updates, backups, security and monitoring, so Lost Imagination can focus on what they build, not what they host.

The Numbers

  • GTmetrix Performance: 30% → 100%
  • Largest Contentful Paint: 3.3s → 383ms — nearly 9× faster
  • Total Blocking Time: 1.0s → 31ms
  • Cumulative Layout Shift: 0.26 → 0 — nothing jumps, ever
  • Page Size: 22.3MB → 1.96MB  |  Requests: 166 → 22
  • Fully Loaded: 751ms, start to finish

Solution Highlights

  • Zero-Downtime Migration: The site moved to HyperPress™ without a minute offline — critical for a nonprofit whose calendar never stops.
  • Deep Performance Optimization: Server-level caching, image and font optimization, and a payload diet that cut page weight by 91%.
  • Fully Managed: Updates, backups, security and monitoring handled — the agency never has to think about it.
  • Agency Partnership: Lost Imagination keeps the client relationship and the design work; we make their delivery look great.

The Results

A perfect GTmetrix performance score, a site that fully loads in under a second, and a nonprofit whose message reaches its community without friction. And for Lost Imagination Studios, a hosting partner they can put their name behind — hear Alex tell it in the video above.

Get in Touch

If your site — or your clients’ sites — deserve better than a 30% performance score, get HyperPress™ or book a call. We talk real solutions, on time and on budget.


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