Alex Rodriguez of Lost Imagination Studios on HyperPress™
From a 30% GTmetrix performance score to a perfect 100 — measured three days apart.
Alex Rodriguez runs Lost Imagination Studios, a design and development agency. When your business is building websites for clients, recommending a host is putting your own reputation on the line. For MS Views and News — a 501(c)(3) nonprofit serving the multiple sclerosis community with education, events and support resources — Alex brought the site to HyperPress™.
The Challenge
The site had everything a busy nonprofit accumulates: rich media, an events calendar, community integrations — and the performance bill that comes with them. Pages weighed 22.3MB across 166 requests. Largest Contentful Paint took 3.3 seconds, the main thread blocked for a full second, and the layout visibly shifted as it loaded. For an audience that includes people navigating with assistive technology and mobility challenges, a heavy, unstable page isn’t just slow — it’s a barrier.
Approach
We migrated the site to HyperPress™ with zero downtime, then went to work on the payload: server-level caching and optimization, image and font compression, and stripping the dead weight — 22.3MB became 1.96MB, and 166 requests became 22. From there, HyperPress™ does what it always does: fully managed updates, backups, security and monitoring, so Lost Imagination can focus on what they build, not what they host.
The Numbers
- GTmetrix Performance: 30% → 100%
- Largest Contentful Paint: 3.3s → 383ms — nearly 9× faster
- Total Blocking Time: 1.0s → 31ms
- Cumulative Layout Shift: 0.26 → 0 — nothing jumps, ever
- Page Size: 22.3MB → 1.96MB | Requests: 166 → 22
- Fully Loaded: 751ms, start to finish

Solution Highlights
- Zero-Downtime Migration: The site moved to HyperPress™ without a minute offline — critical for a nonprofit whose calendar never stops.
- Deep Performance Optimization: Server-level caching, image and font optimization, and a payload diet that cut page weight by 91%.
- Fully Managed: Updates, backups, security and monitoring handled — the agency never has to think about it.
- Agency Partnership: Lost Imagination keeps the client relationship and the design work; we make their delivery look great.
The Results
A perfect GTmetrix performance score, a site that fully loads in under a second, and a nonprofit whose message reaches its community without friction. And for Lost Imagination Studios, a hosting partner they can put their name behind — hear Alex tell it in the video above.
Get in Touch
If your site — or your clients’ sites — deserve better than a 30% performance score, get HyperPress™ or book a call. We talk real solutions, on time and on budget.
